Which page of your website gets the most visitors? After your site gets potential customers interested in your products or services, they naturally head to your About Us page--often within three to four clicks--to make sure your company is the right choice to provide those products and services.
Your About Us page is vital. Your About Us page should be: Contain social proof, testimonials, and some personal information that viewers can relate to such as education, family, etc.
Easy to navigate and accessible on any device. The main purpose of your About Us page is to give visitors a glimpse into the identity of either a person or business. As users discover your brand, they need to distinguish what sets you apart and makes you… you. This often requires finding the right balance between compelling content and a design carefully planned to look the part.
Conveying your identity in a fun and approachable — but also reliable and informative — way is challenging. If you know who you are and your goal for your site, the About Us page should come naturally.
These excellent examples will help you build a personal and engaging website journey. ToyFight is an award-winning creative design agency. To sum up, this page stands out by providing the perfect mix of fun and information. Band is a multidisciplinary creative studio based in the Pacific Northwest.
Their About Us page stands out because they used handwritten type. This adds a unique personal touch to the design.
The clean, simple look and feel are what make this page one of our top picks. Why are they a distinctive web presence? Because their page takes parallax scrolling to the next level. The snowy effects, bold colors, and quirky visuals create a truly captivating experience Pierro Caron is a French artisan sculptor.
Want to know our favorite part about his page? The son of a Librarian and a Researcher. Who is this guy? His quirkiness comes through thanks to his humorous tone and goofy picture.
|What Makes a Solid ‘About Us’ Page?||Make it interesting and informative to convert visitors into customers.|
|Tell Your Company’s Story and Convert Visitors into Customers||You give your customers a look into who you are, who your company is, and you build the trust they need to move forward with your business.|
LessFilms is a video production company based in Florida with clients and team members all over the world. Why tell, when you can show, right? Explore their About Us page to meet the crew, listen to their songs, and get the latest news. The page introduces founder Emily Schuman, as well as her blog, books, and fashion collection.
Want to stay in touch? No problem — the page also features useful links to her social media pages, as well as her online shop. To stay in line with their video-centric aesthetic, the text on their page is short and concise.
However, it still provides enough guidance for browsing the website and even contributing.
Millions of people use MailChimp every day to create, send, and track email newsletters. Because this page eases the journey for any reader seeking to take them up on their mission. Their goal is to break the cycle of extreme poverty by empowering local artisans in Thailand to earn a stable income.
For that reason, it also made us browse for more. Because as much as you love good design and inspiring illustrations, you also want to meet the people that curate all the content for you.
Nathan Strandberg and Katie Kirk are doing what makes them happy, and this is obvious throughout their page.If you have any questions about creating an “About Us” page, or know of any other great examples, let me know in the comments below!
by Rebecca Stickler Rebecca is a Content Marketing Specialist who loves to write and drinks way too much coffee.
The About Us page is an often hastily done part of a website. But when it's done right it can be a destination for visitors to learn about your brand and become convinced enough to buy from you.
Here's how to write an About Us page of your own, plus some examples and a template to get your started. A great About Us page should be a work in progress. Whenever you land major customers, add expertise and capabilities, enter new markets, open new locations, etc., update your About Us page right.
Aug 31, · Their About Us page stands out because they used handwritten type. This adds a unique personal touch to the design. The clean, simple look and feel Author: Alexander Kesler.
Your About Us page is one of the most important pages on your website. It’s also likely to be one of the most frequently visited.
So you’d better make it good. Apr 10, · One of the best examples of a truly professional ‘Contact Us’ page. All of the information is neat and tidy.
And, the use of high def image imagery as symbolism is a nice touch as caninariojana.com: caninariojana.coml.